tests/run-tests: Add composable --include and --exclude options.

The idea that --list-tests would be enough to produce list of tests for
tinytest-codegen didn't work, because normal run-tests processing heavily
relies on dynamic target capabilities discovery, and test filtering happens
as the result of that.

So, approach the issue from different end - allow to specify arbitrary
filtering criteria as run-tests arguments. This way, specific filters
will be still hardcoded, but at least on a particular target's side,
instead of constant patching tinytest-codegen and/or run-tests.